“… don’t use words like ’empower’ and ‘celebrate’. Use words like ‘hire’, ‘promote’, ‘pay’, ‘raise’, ‘bonus’, ‘fund’, ‘invest’, ‘enrich’ – and DO IT.” —Cindy Gallop
https://twitter.com/cindygallop/status/1103979887600287744?s=20
This list applies to International Women’s Day. It feels like a simple, effective, and universal framework for consciously approaching allyship — specifically because it directly addresses the complacency of using words like “empower” and “celebrate” as destinations versus beginnings.
- Hire
- Promote
- Pay
- Raise
- Bonus
- Fund
- Invest
- Enrich
What a great gift from Cindy! —JM