The 2020 CX Report gathers trends on how business happens in the computational era by examining the tech stacks for marketing and products in the context of digital transformation.
I’ve been looking at the various Fintech cohorts for Y-Combinator and studying their mission statements. There’s common patterns in every 20-word “superhero” statement. And it was fun to read more about “madlibs” for pitching:
My company, (company name)
is developing (a defined offering)
to help (a target audience)
(solve a problem)
(with secret sauce) .
I guess what’s different about the missions used at YC are that they actually worked — which was a function of timing, timing, timing, and luck (= timing).
help, handle, build, insure, send, see, learn, pay, re-build, manage, fund, simplify, track, match, analyze, charge, boost, extend, negotiate, share, agree, invest, collect, automate, serve, allow, integrate
people, everyone, small business, country, brokers, lenders, partners, visa holders, marketplaces, platform businesses, travelers
service, source, account, platform, future, picture, marketplace, subscription, wallet, gateway, company
A (Sharper Image Noun)
easiest, modern, first, best, simplest, right, entire, biggest